The product
Clipmine runs on two loops. The capture loop turns the videos you save into briefs. The intelligence loop watches your competitors and tells you what to adapt next. They feed each other.
Don’t copy the video. Reuse the mechanism.
“I stopped doing the one thing every esthetician told me to do…”
@example.skincare
“The confession hook.”
Aura: the “stop doing the expert habit” confession
Reuse the mechanism — change the product, audience, and CTA.
Hook 1
“I stopped doing the #1 thing everyone told me to do for my skin.”
Script
Here’s the thing nobody tells skincare-curious people…
How it fits together
One loop starts when you find something worth saving. The other starts before you’ve even looked. Both end with an original concept you can produce.
Capture loop
From a Reel you saved to a brief you’ll shoot
You drive this one. Share a video and Clipmine takes it the rest of the way.
- 01
Share to Inbox
Send any Reel or TikTok from your phone. It lands in your Clip Inbox as a working item.
- 02
Analysis
We read the hook, structure, format, and the mechanism that made the video move.
- 03
Adaptation
We reuse that mechanism for your brand — new product, audience, examples, and CTA.
- 04
Brief
A production-ready brief: five hooks, script, shot list, on-screen text, and cut-downs.
Intelligence loop
From a competitor’s outlier to your next concept
This one runs in the background. Clipmine watches so you don’t have to refresh feeds.
- 01
Watch competitors
Add accounts to watchlists. Clipmine keeps an eye on what they publish.
- 02
Detect outliers
We surface videos performing well above an account’s own baseline — not just view counts.
- 03
Understand
Each outlier gets the same structured breakdown: what worked, and why it likely did.
- 04
Adapt
Send a winner straight into the capture loop and turn it into a brief for your brand.
Where the loops meet
Whether a clip comes from your share sheet or from a watchlist outlier, it lands in the same place and gets the same treatment — captured, analyzed, and ready to produce before you forget why it mattered.
- Manual shares and detected outliers in one contact sheet
- The same structured analysis for every clip
- One clear next action per card: open the brief
“The confession hook.”
Explore each part
Each loop is built from the same parts. Dig into any of them.
Clip Inbox
Every clip you save, working for you
A contact-sheet view of everything you’ve shared — with processing state, outlier signal, hook type, and one clear next action per card.
Learn moreCreative analysis
A structured breakdown, not AI prose
We separate what we observed, the public metrics, the calculated signal, and a strategic hypothesis — and we stay honest about uncertainty.
Learn moreUGC briefs
A brief a creator can actually shoot
Five hooks, a voice-over script, a shot-by-shot plan, on-screen text, and 15/30/45-second cut-downs. Hand it off and start producing.
Learn moreCompetitor intelligence
Your competitors are testing hooks for you
Track accounts in watchlists, detect videos beating their baseline, understand the pattern, and adapt the winners before they cool off.
Learn moreShare your first clip, or point Clipmine at a competitor. Either way, your next brief is close.